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I recently was asked, “How can we have more opportunities come into our lives?” Good question, but I think my answer surprised them a bit.

I bypassed the obvious (and necessary) points about hard work, persistence and preparation. They actually were very hard workers. And they had the great attribute of being seekers; they were on the outlook. But I felt maybe they were missing this next and most valuable point: Attraction.

I always thought opportunities and success were things you went after, but then I found out that I needed to turn it around. Opportunities and success are not something you necessarily go after, but something you attract—by becoming an attractive person.

That’s why I teach the development of skills. If you can develop your skills, keep refining all the parts of your character and yourself, your health, your relationships, etc., so that you become an attractive person to the marketplace, you’ll attract opportunity. Opportunity will probably seek you out. Your reputation will probably precede you and someone will want to do business with you. All of the possibilities are there by working on the philosophy that success is something you attract.

The key is to continue making yourself a more attractive person by the skills you have, the disciplines you have, the personality you’ve acquired, the character and reputation you have established, the language and speech you use—all of that refinement makes you more attractive to the marketplace.

Your own personal development: the never-ending chance to improve yourself, attract opportunities and affect others!